Pandora releases genre-based stations
Pandora has added a new way of welcoming new listeners to its service in the form of genre-based stations.
Until now, stations on Pandora were created when listeners entered the name of a favorite artist, song, or composer. The new genre stations give listeners a different path into the world of personalized radio, where simple ‘thumbs-up’ and ‘thumbs-down’ actions let people shape the stations to their individual tastes.
Senior Music Curator Michael Zapruder said, “Our listeners have been telling us for a while that they’d like an easy way to start a station from popular genres with the option to personalize the station from there. We wanted to find a uniquely Pandora way to address this consumer need so we created a number of genre stations that are carefully seeded with relevant songs and constantly refreshed with new releases.”
Genre stations include Today’s Hits, Classic Rock, 80′s Pop, Alternative, Blues, Christian, Classical, Country and more. You can see the full list here on the Pandora website.
Pandora is only available in the USA, but can be accessed via several WiFi radios including the Grace Allegro.
In: Industry News · Tagged with: Grace Allegro, Pandora
